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General Purpose logo
General Purpose

Digital & AI Training

General Purpose is a London company, incorporated in May 2023, that delivers in-person artificial intelligence (AI) training for organisations. Its workshops cover ChatGPT, Claude, Copilot and Gemini, with Claude Code and Codex sessions for engineering teams. It also runs AI strategy sessions for leadership teams, full-day workflow redesign workshops, champions programmes and help with AI usage policies, followed by ongoing instructor access and coaching. Training is hands-on and run in small cohorts at clients' offices in London, elsewhere in the UK and abroad. Most in-house classes last one day, typically 10am to 5pm. Prices for in-house training are not published. A public half-day session, Mastering ChatGPT, is listed at £349. The founder and Chief AI Officer, Tom Hewitson, previously worked at Meta, BBC Worldwide and the Government Digital Service. The company states that it is a certified B Corporation (B Corp) and reports training thousands of people across more than 100 organisations.

London, United Kingdom 5.0 (8)
From £349

Warwick Business School Executive Education is the executive education unit of Warwick Business School in Coventry, founded in 1967. It runs open programmes for individuals and custom programmes designed with organisations. Open programmes are taught face to face at the Warwick campus or at The Shard in London. They include the WBS Executive Leadership programme, 5.5 days with executive coaching, and WBS Learning to Lead, a 4-day residential course for people moving into their first management role or a wider remit. Strategy into Action runs for two days at The Shard, with a reflective day six weeks later. Custom programmes can be delivered at Warwick, The Shard or the school's base in Venice. Published fees are £11,020 for the WBS Executive Leadership programme, £8,500 for WBS Learning to Lead and £4,360 for Strategy into Action. The school states it holds accreditation from the Association to Advance Collegiate Schools of Business (AACSB), the Association of MBAs (AMBA) and EQUIS, the quality system of the European Foundation for Management Development. It reports more than 62,000 alumni in over 170 countries.

Coventry, United Kingdom 3.2 (1)
From £11,020